The biggest thing we’ve done!

mascaraAt long lash, Beautycounter’s Lengthening Mascara has arrived!

Years in the making, our breakthrough mascara delivers dramatic length and definition, plus the confidence of safer beauty provided by our unparalleled Ingredient Selection Process. Conditions lashes while you wear it, with organic oils and shea butter. The easy-control precision brush ensures clean application without smudging, clumping, or flaking.

You can learn more and place your order here.

Click below to see our new, safer mascara in action! (Be sure to turn your sound up)